This question was asked of everyone in a marriage or other long-term partnership, including many whose relationships were initiated well before meeting online was an option.Looking only at those committed relationships that started within the last ten years, 11% say that their spouse or partner is someone they met online.Additionally, 22% of online daters have asked someone to help them create or review their profile.Women are around twice as likely as men to ask for assistance creating or perfecting their profile—30% of female online daters have done this, compared with 16% of men.Compared with when we conducted our first study of dating and relationships in 2005, many more Americans are using online tools to check up on people they used to date, and to flirt with potential (or current) love interests: Young adults are especially likely to flirt online—47% of internet users ages 18-24 have done this before, as have 40% of those ages 25-34.And while younger adults are also more likely than their elders to look up past flames online, this behavior is still relatively common among older cohorts.Younger adults are also more likely than older ones to say that their relationship began online.Some 8% of 18-29 year olds in a marriage or committed relationship met their partner online, compared with 7% of 30-49 year olds, 3% of 50-64 year olds, and just 1% of those 65 and older.
Paid dating sites, and sites for people who are seeking partners with specific characteristics are popular with relatively large numbers of online daters: Organized outings are much less common, as just 4% of online daters have attended a group outing or other physical event organized by an online dating site.
We refer to these individuals throughout this report as “online daters,” and we define them in the following way: Taken together, 11% of all American adults have done one or both of these activities and are classified as “online daters.” In terms of demographics, online dating is most common among Americans in their mid-20’s through mid-40’s.
Some 22% of 25-34 year olds and 17% of 35-44 year olds are online daters.
In addition, people who have used online dating are significantly more likely to say that their relationship began online than are those who have never used online dating.
Fully 34% of Americans who are in a committed relationship and have used online dating sites or dating apps in the past say that they met their spouse or partner online, compared with 3% for those who have not used online dating sites.