"Smartphones provide all the critical pieces for these new services.
He works behind the counter at a deli in Brooklyn, a small shop that does a brisk business in snacks, coffee, and cigarettes. I started to act like people were there watching, and that’s when they showed up.” Abuhamdeh’s routine was subtle.A 99 cent tip sometimes gets a broadcaster to smile, while more expensive offerings elicit a personal shoutout, or more intimate reaction.The company won’t share what the revenue split is between streamers and You Now, saying only that broadcasters in the partner program get "the lion’s share" of their tips."I was running a media technology agency for a while and trying to shove this down the throat of every client, but nobody wanted it," Sideman says.Watching a You Now stream can be an overwhelming experience.In June of last year, on a whim and mostly out of boredom, Abuhamdeh mounted his phone next to the register and began to broadcast his day on You Now, a live streaming service. People would walk up and pay, he would ring them up, and then as they left, nail them with a zinger spoken to the camera. But I was nervous, I felt like there were people watching. It was weird.” After a few weeks of broadcasting he began to find his rhythm.The comments on popular videos fly by far too quickly for the broadcaster to follow.Often you see streamers squinting to make out a username, trying to reply in real time to the flood of compliments and questions.All you have to do is answer a couple of simple questions and you’re ready to go.Why get bogged down with inconvenient registration pages when you don’t have to?